Aldi SWOT Analysis - Strengths, Weaknesses, Opportunities, Threats of Aldi

This SWOT Analysis of Aldi provides a full SWOT analysis of the company's businesses and operations. The profile shows a comprehensive view of the company's key strengths and weaknesses and the potential opportunities and threats.

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Aldi SWOT Analysis Overview

Categories: market analysis, industry report, swot analysis

Tag: key employees, risk analysis, key competitors, financial history

Description: Higher competition might be possible. We see a growing market and believe that this trend will continue.

This SWOT Analysis of Aldi provides a strategic report of businesses and operations of the company. The SWOT analysis shows strengths, weaknesses, opportunities and threats. This SWOT analysis of Aldi can provide a competitive advantage.

This analysis contains 744 data points.

Last update: July 2017.

SWOT - Strengths

-existing distribution and sales networks
-high growth rate
-monetary assistance provided
-experienced business units
-reduced labor costs
-barriers of market entry


SWOT - Weaknesses

-high loan rates are possible
-small business units


SWOT - Opportunities

-global markets
-growing economy
-new products and services
-new markets
-new acquisitions


SWOT - Threats

-rising cost of raw materials


Business Trends


The industry shows a growth rate of about 6%.

Industry specific SWOT analysis (Relevance/Importance)

What happens in the underlying industry? Factors and trends affecting the overall industry and their implications for this business:


-This is a global industry. (56%, 48%)
-The industry provides future trends. (41%, 28%)
-Access to comparable industries is possible. (31%, 35%)
-We see low barriers of market entry. (50%, 45%)
-We see high industry growth rates. (45%, 22%)
-The industry shows a strong diversification. (36%, 59%)



-We see long adjustment periods in this industry. (32%, 40%)
-Cost and income structure could be critical. (32%, 22%)



-The industry shows a positive trend. (47%, 45%)
-New trade agreements between countries are possible. (14%, 30%)



-Technological changes are affecting the industry. (52%, 15%)


A SWOT Analysis provides a comprehensive insight into the history of the company, corporate strategy, business and financial structure, management and operations. The report contains a detailed SWOT analysis on products and services, key competitors, as well as detailed financial information.

Data on this page may have come in part, or entirely, from one or more data providers. Please contact us for further information. We are not responsible for any errors or omissions on this page. This website is for information purposes only. This is a sample report.

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See a list of comparable companies or industries depending on the similarity of SWOT elements. We use weighted SWOT factors and a clustering technique to identify similar objects.

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Financial and strategic SWOT analysis

A financial and strategic SWOT (strengths, weaknesses, opportunities and threats) Analysis provides a comprehensive insight into the company’s history, corporate strategy, financial data, business structure, business divisions and key operations. Each report contains a detailed SWOT analysis with additional information on the key competitors, market structure, major products, brands and services, as well as detailed financial data for the last 5 years.

Due Diligence

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SWOT Analysis – Advantages and Limitations

Over the past decade, SWOT analysis has been extended beyond companies to products, organizations, countries and industries. Each professional business plan contains a SWOT analysis. What are the benefits and limitations?


  • You can use a SWOT analysis to summarize a complex situation. It is easy to understand and has little or no cost.
  • Quantitative and qualitative information from different sources can be combined.
  • Focus on the key internal and external factors affecting the organization.
  • It is easy to perform and understand. It can be used fast.



  • There is no weight or prioritization of factors.
  • A SWOT analysis contains of a list of factors without further descriptions or links between factors.
  • The analysis does not provide any solutions. It is only a description.